“PARTNERING WITH JULIA’S HOUSE ALLOWS US TO CONTRIBUTE
TO THEIR IMPORTANT WORK”
Local businesses are ‘diving in headfirst’ for the chance to sponsor one of 40 giant mermaid tail sculptures during The Great Tail Trail next spring.
The latest sponsors include Poole BID, Castlepoint, Compleat Food Group, GoodOaks Home Care and air traffic control simulations specialist, Micro Nav, with more big names soon to be announced.
The sculpture art trail, which will raise vital funds for local children’s hospice charity, Julia’s House, is set to be the biggest and most colourful public event across Bournemouth, Poole and Christchurch (BCP) in 2025. Artists will be chosen from hundreds of entries, to give each sculpture a unique and eye-catching design for the trail, which runs for eight weeks from 5 April to 1 June.
Jacqui Rock, Poole BID Lead, commented on why it was important to them to support the trail: “Poole BID is committed to supporting the local community and making a positive impact. Partnering with Julia’s House allows us to contribute to their important work and help make a difference to the lives of children and families facing incredibly tough challenges. Spreading the word and raising awareness of Julia’s House and the incredible work they do can make a real difference in the lives of these deserving children and families in our community, to help make every moment count.”
Learner Programme Partner sought
More than half of the sculptures have been snapped up by sponsors already, but for those business who haven’t yet heard about the trail there’s still time to get involved and show your support. Julia’s House is also looking for a Headline Sponsor to put their name to the event and a Learner Programme Partner to sponsor The Tiny Tail Trail, which sees schools and community groups decorate their own smaller version of the giant mermaid tails.
“If you’d like to sponsor our Learner Programme we urge you to get in touch quickly,” says Laura Maidment, Public Fundraising Manager for Julia’s House. “This is a special sponsorship which will support all the schools and groups taking part. You’ll be helping children to get creative, see their work exhibited and get active outdoors as they explore the trail As a sponsor, you will feature on over 40 Tiny Tail sculptures and be part of a wider marketing campaign, reaching thousands of people in the run-up to and during the trail next Spring.”
To find out more about becoming a sponsor visit www.juliashouse.org/tail-trail/sponsors
About Julia’s House
Julia’s House cares for some of the most seriously ill children in Dorset and provides practical, emotional and respite support to their families. The charity’s dedicated nurses are also there when the worst happens, to offer end-of-life care in the Mermaid Suite at the Julia’s House hospice in Dorset, which provides the inspiration for the sculptures on The Great Tail Trail.
The Great Tail Trail is brought to BCP by Julia’s House and Wild in Art, the leading producer of spectacular public art events. Wild in Art trails can be found across the UK and worldwide, bringing communities together and leaving a lasting legacy. Julia’s House and Wild in Art have collaborated on art trails previously, in 2011 with the Pride in Bournemouth lion trail and in Swindon last year with The Big Dog Art Trail, both of which raised awareness and funds for the children’s hospice charity.
Discover more about The Great Tail Trail at www.greattailtrail.co.uk